Somewhere in here is a store that looked a lot like yours.
$6,000 a month and $200,000 a month. Local-only and nationwide. Apparel, hockey gear, spirits, subscriptions, rings. Twenty-one niches, and the same three numbers underneath every one of them.
Trusted by 600+ Shopify founders
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August was the most profitable month of her life.
Martha sold to whoever walked through her door. In April she turned on ads. By the end of August she had done roughly $130,000 in online sales, every order from someone who had never set foot in the boutique, and each month had beaten the one before it.
MarthaHarris Boulevard, Dallas“They taught me how to read the numbers, how to look at Meta ads and understand when to shut an ad off, when to scale, and how much to scale. Knowing that I have learned how to succeed and grow is just so satisfying.”
Martha, Harris Boulevard
Six stores, six different bottlenecks.
Customers, average order value, purchase frequency. In every store below, one of those three was the thing holding it back, and it was never the same one twice. Some were doing $6,000 a month when they started. Some were doing $200,000.
They fired their agency and learned to run their own ads.
They were with an agency doing $28,000 a month. They took acquisition in-house. Four months later they did $192,000 in a single month, the biggest in the company's history. They have not hired an agency since.
The Baseball Home
$6,000/mo to $144,000 in a month
Fixed the funnel first, then scaled the traffic into it.
Little Thread Co.
$50,000/mo to $240,000 in a month
Turned email into a real revenue channel. First $100K month in month three.
Spyder Industries
$23,000/mo to $130,000 in a month
Cut the wasted ad spend and put budget behind the winners.
Monogramme No. 29
$28,000/mo to $121,000 in a month
Raised order value with smarter bundles and merchandising.
Beauty Status Hockey Co.
$15,000/mo to $77,000 in a month
Learned to run his own ads and had his best month ever.
Charleston Rings
$7,000/mo to $40,000 in a month
Reworked the creative so the product finally clicked.
Revenue does not decide whether the system fits a store. It only decides where that store starts. Your starting line is your own.
They were once in your exact position.
Four brands where our team runs the growth system directly. Acquisition, conversion, retention, and lifetime value as one connected machine, measured against the bottom line rather than vanity metrics.
$200K to $1M+ months in women’s boutique apparel.
First-ever $200K month, up 278% year over year.
Same revenue on half the units. Profit transformed.
$40K to $120K months in subscription, up 260%.
“$200K profit on $100K spend in a single November, after fees and everything.”
DTC founder, Shopanova partner
Seven founders. Seven different starting points.
90% year over year. 10x revenue. 5.5x average ROAS.
“Honestly, when I saw Shopanova ads 6-7 months ago I was already burned by a few agencies and was hesitant to reach out once again for help. Something about the genuine way Robby came across on those first videos I saw really made the difference.”
“We just have a million good things we could say about them. We have grown almost 10 times what we were when we started. The systems they built changed everything for our business.”
“We have been working with Shopanova for years. Right off the bat we were seeing up to 8x ROAS, averaging 5.5x in our peak swimsuit season. Before them we had no idea what we were doing.”
“I'm so glad they pushed me out of my comfort zone.”
Katherine Parker, posting inside the private client community.
The days the orders did not stop.
Mail trucks filled. Tables buried in boxes. Dashboards finally pointing the right direction. Sent in by founders as it was happening.
“Thought you guys would appreciate this. Filled up the mail truck today. I seriously cannot thank Shopanova enough.”
A Shopanova client, on a record shipping day
Brands building with the system.
The operators behind $720M in store sales.
These are not advisors who show up for a call. They are the people who built and ran the systems across 600 stores, and every one of them still does the work.
Robby Switzer
Co-Founder
Builds the marketing and AI systems behind Shopanova’s growth work. Growth strategy, paid acquisition, creative direction, and applying AI to business performance.
Daniel Stafford
Co-Founder
Built the sales, offer, partnership, and business development systems that grew Shopanova to hundreds of ecommerce clients.
Josh Garvey
Chief Operating Officer
Leads operational and financial strategy. Previously CFO and CEO of a multimillion-dollar land development company.
Sophia Ciserella
Head of Paid Media
Leads paid acquisition strategy. Built the playbooks for campaign structure, creative testing, attribution, budget allocation, and profitable scaling.
Curtis Hancock
Senior Media Buyer
Scales winning creative fast and optimizes the full path from ad to checkout, so better click-through turns into better conversion and ROAS.
Lauren Wolford
Director of Production
Runs strategy and delivery across 15 to 20 brands at a time. Helped drive Blind Barrels to 6x ROAS and grow a men’s apparel brand past $40 million in annual revenue.
Rachelle Marlatt
Email Marketing Lead
Designed the lifecycle email systems that help clients generate 25% or more of total revenue from email.
Jackson Peckinpah
Growth Advisor
A CRO specialist and well-rounded growth advisor. Works on websites, offers, paid media, email, retention, and the full customer journey.
Austin Frederick
Retention and Lifecycle Advisor
Former Head of Retention and Lifecycle Marketing at Cirkul, a billion-dollar consumer brand. Specializes in segmentation, repeat purchase, and lifetime value.
Brittany Ashton
Director of Growth and Client Success
Built the coaching framework and growth playbooks. Designs the strategies that take brands from $10K months to $100K+ months.
Lauren Dobslaw
Creative Strategist
Engineered the creative frameworks Shopanova uses to turn customer insight and buying motivation into high-performing ad concepts.
Leonardo Mata
eCommerce Growth Strategist
Combines paid media, email, retention, and performance analytics to help founders diagnose growth constraints and turn customer data into practical strategy.
The system comes from the trenches.
Shopanova has spent 11 years in the weeds of real Shopify stores, managing over $100M in ad spend and generating more than $720M in sales across 600+ brands and 21 niches. The Growth Made Simple System is not theory. It is everything that actually worked, refined over a decade and packaged so any founder can follow it.
It is run by Co-Founders Robby Switzer and Daniel Stafford out of Homer, Alaska, with a team of operators who have spent their careers inside ecommerce businesses rather than around them.
Robby Switzer, Co-Founder
Daniel Stafford, Co-Founder
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